PRNewswire/ — DUPR (Dynamic Universal Pickleball Rating), the most accurate and trusted global rating system for pickleball players of all levels, is proud to announce its official partnership with Vita Bella, the leading digital health platform for customized medical treatments that accelerate strength, stamina and recovery.
As the official health and wellness partner of DUPR, Vita Bella will offer exclusive access to a wide range of performance-enhancing protocols tailored specifically for pickleball athletes of all levels—from weekend warriors to elite competitors. This includes advanced peptide therapy protocols to help with muscle building and recovery, hormone therapy to optimize how patients feel, anti-aging solutions to reverse and slow decline, and more—all backed by a team of top-tier doctors to enhance personalized care.
“Pickleball is no longer just a hobby—it’s a movement, a lifestyle, and a highly demanding sport,” said Phil Vella, Founder and CEO of Vita Bella. “Our mission is to ensure every DUPR-rated athlete feels and performs at their best, both on and off the court. This partnership brings science-backed wellness directly to the pickleball community like never before.”
Through this partnership, DUPR+ members will have access to:
Exclusive discounts on a Vita Bella membership and its products
Virtual consultations with medical professionals who specialize in performance and recovery
Performance-Focused Protocols designed with pickleball-specific needs in mind
This announcement marks another milestone in DUPR’s commitment to supporting the total athlete—from competitive play in leagues and tournaments, to physical wellness and long-term performance. Vita Bella joins a growing family of DUPR partners focused on advancing the sport of pickleball across all levels.
“At DUPR, our mission has always been to support athletes at every level—on and off the court,” said Ryan Maher, Vice President of Partnerships at DUPR. “Partnering with Vita Bella allows us to give our community access to the health tools they need to play longer, recover faster, and elevate their performance. This collaboration represents a major step forward in how we serve our community.”
